Selfies and food porn may dominate Instagram but that is not all that the photo-sharing app is limited to. Some businesses are using the app as a site to host their products. Other businesses are thinking out of the box to use Instagram as an extension to market and...
People use Pinterest while they’re in different mindsets—they might be looking for new things to aspire to do, narrowing down on a few options or making decisions on what to buy and do next. The Pinner journey mirrors the customer journey, which means businesses on...
Mobile Website A mobile website is a standalone website specifically built for viewing on mobile devices and is a seperate website build. Due to being a new build of the website it is more expensive to develop. One of the main advantages of a dedicated mobile...
Content Marketing means creating and sharing valuable free content to attract and convert prospects into customers, and customers into repeat buyers. The type of content you share is closely related to what you sell; in other words, you’re educating people so that they know, like, and...
What is Pinterest? Pinterest is a platform that allows users to share and save content to virtual collections called pinboards (also referred to as simply "boards"). The social network has both a website and a mobile app, and was launched in 2010 by co-founders Ben Silbermann,...
If you run an online store, image optimization is an art that you want to master. From attracting shoppers perusing Google images to reducing site load time - image optimization can be an important part of building a successful ecommerce business. Have you ever stayed up...
While it is pretty simple to “set up shop,” it’s not as easy as you’d think to actually sell the products. With the amount of competition that exists online, you need to make sure your online store is configured to take advantage of every conversion opportunity....