Did you know that 91% of consumers read online reviews when searching for local businesses? There are all kinds of places customers can leave reviews online for your product or service. But Google My Business reviews are perhaps the most influential of them all.Google acts as the first point...
Do you get any website traffic from the EU?If the answer is yes (hint: it probably is), then you should be aware that Europe’s new sweeping data privacy laws, GDPR, will affect you. What is GDPR?GDPR stands for General Data Protection Regulation. It’s a data privacy and...
Search engines, like Google are committed to making the entire web faster, while also serving up websites and meeting the needs of an online searcher. In fact, if you look up “page speed google,” one of the first results is Google’s developer site which has...
Why do I want HTTPS?Google, and other browsers, have gradually started to encourage their users to look out for sites that don’t use ‘HTTPS’ or sometimes call an SSL certificate.Does your site collect sensitive visitor information such as passwords, credit card information, or personal data? Google...
User experience is playing a more important role in how a website grows. The more a visitor enjoys a website the more likely they are to share it via social media or on their own site. Plus, the more a website gets shared or linked...
Content Marketing means creating and sharing valuable free content to attract and convert prospects into customers, and customers into repeat buyers. The type of content you share is closely related to what you sell; in other words, you’re educating people so that they know, like, and...
What is Pinterest? Pinterest is a platform that allows users to share and save content to virtual collections called pinboards (also referred to as simply "boards"). The social network has both a website and a mobile app, and was launched in 2010 by co-founders Ben Silbermann,...